Facebook Shares Worth, Incremental Sales, and Conversion (Infographic)

Here’s the latest social commerce infographic to hit the Web, this one from social commerce startup Spinback (e-commerce sharing plugins), which has just been purchased by WPP-backed Facebook Marketing outfit Buddy Media. Expect to see the other big marketing groups (notably Omnicom, Publicis, Interpublic, Dentsu, Havas, and Aegis) make acquisitional forays into social commerce as they compete for WPP’s #1 spot. Headline …

Facebook Shares Worth, Incremental Sales, and Conversion (Infographic)Continue Reading

Facebook commerce FAQ

f-commerce FAQ: Everything about Facebook commerce you were afraid to ask

Well, here it is, the downloadable f-commerce FAQ – all you wanted to know about using Facebook as a platform for facilitating and executing sales transactions. We’ve distilled our analysis of f-commerce down to 15 key questions and answers, including 50 industry examples, proof-points, tips, and links. We hope you’ll find it useful. Let us …

f-commerce FAQ: Everything about Facebook commerce you were afraid to askContinue Reading

facebook commerce notable examples

Facebook Commerce Beyond The f-Store: 20 Notable Examples

When people talk about f-commerce – Facebook-enhanced retail – what typically comes to mind is the f-store, the Facebook store.  If might be a faux-store – a ‘fake’ store(front) that doesn’t actually support transactions, but simply drives traffic to a web-store.  Or it might be a fan-store, selling a limited number of fan-first/fan-exclusive products with …

Facebook Commerce Beyond The f-Store: 20 Notable ExamplesContinue Reading

facebook stores

f-commerce Store Roundup: 32 notable brand facebook stores

With Facebook-enhanced retail (f-commerce) emerging as the new darling of the e-commerce world, here are some examples (with screenshots) from big and innovative brands deploying f-commerce in the form of f-stores. As we’ve previously noted, f-commerce comes in three basic flavors On Facebook (Facebook stores (f-stores)) On-site (Integrating Facebook into e-commerce sites – social sign-on, social plugins, …

f-commerce Store Roundup: 32 notable brand facebook storesContinue Reading

Facebook Commerce

f-commerce statistics roundup: Facebook commerce by the numbers

“It’s a matter of time—within the next five or so years—before more business will be done on Facebook than Amazon” Sumeet Jain, Principal, CMEA Capital “In three to five years, 10 percent to 15 percent of total consumer spending in developed countries may go through sites such as Facebook” Mike Fauscette, Analyst, IDC Consulting “Anyone who still believes …

f-commerce statistics roundup: Facebook commerce by the numbersContinue Reading

facebook commerce buzz

Facebook Commerce Buzz Roundup: Quotes Presentations Videos

Our web and twitter alerts for “f-commerce” have gone berserk over the last few days, overflowing our feed boxes.  So here’s the latest on who’s saying what in the fabulous world of f-commerce… Ruth Mortimer: Marketing Week “Brands must believe the f-commerce hype” (Why? 1: We live in a world where instant gratification and f-commerce brings …

Facebook Commerce Buzz Roundup: Quotes Presentations VideosContinue Reading

facebook stores solutions

Top 50 Facebook Stores and Solutions

Want to know who’s doing what, and with which technology partner in the fabulous world of f-commerce? Then look no further. Here are the top (most liked) 50 e-commerce enabled Facebook pages and the store solutions they are using – as captured by f-commerce consultant Steven Hall, from 150 hours of sleuthing with his research team (and then a …

Top 50 Facebook Stores and SolutionsContinue Reading