Search Results for: f-commerce

Well, here it is, the downloadable f-commerce FAQ – all you wanted to know about using Facebook as a platform for facilitating and executing sales transactions. We’ve distilled our analysis of f-commerce down to 15 key questions and answers, including 50 industry examples, proof-points, tips, and links. We hope you’ll find it useful. Let us …

f-commerce FAQ: Everything about Facebook commerce you were afraid to ask Continue Reading

With Facebook-enhanced retail (f-commerce) emerging as the new darling of the e-commerce world, here are some examples (with screenshots) from big and innovative brands deploying f-commerce in the form of f-stores. As we’ve previously noted, f-commerce comes in three basic flavors On Facebook (Facebook stores (f-stores)) On-site (Integrating Facebook into e-commerce sites – social sign-on, social plugins, …

f-commerce Store Roundup: 32 notable brand facebook stores Continue Reading

“It’s a matter of time—within the next five or so years—before more business will be done on Facebook than Amazon” Sumeet Jain, Principal, CMEA Capital “In three to five years, 10 percent to 15 percent of total consumer spending in developed countries may go through sites such as Facebook” Mike Fauscette, Analyst, IDC Consulting “Anyone who still believes …

f-commerce statistics roundup: Facebook commerce by the numbers Continue Reading

So after dipping its toes in the f-commerce water, consumer goods giant Procter & Gamble has taken the f-commerce plunge, opening up a new Facebook store selling 29 of its top brands, from Always to Zest. In the fast-evolving world of social commerce, we think this fully fledged f-commerce store featuring a 47-page catalog of products from P&G is big …

P&G opens Facebook store selling 29 top brands: f-commerce comes of age Continue Reading

P&G have upped their f-commerce game, opening new Facebook stores for  Tide, Gillette, Olay, Gain, CoverGirl, Luvs and Febreze. As with last year’s pilot P&G Facebook stores, P&G are outsourcing e-commerce heavy lifting; this time not to Amazon, but to PFSWeb‘s eStore – an independent online retailer that exclusively sells P&G products.  The f-commerce software is a very slick looking Resource Interactive product formally known as “off-the-wall”, but now …

P&G Launch 6 New Facebook Stores: Live Learning Labs Continue Reading

Janice Diner made a useful infographic summarising the current ‘ecosphere’ f-commerce and the six ways in which vendors are selling with Facebook. It’s a useful snapshot of the fast-evolving world of f-commerce, and similar to that outlined in our f-commerce FAQ. It differentiates two basic forms of f-commerce – f-commerce where transactions take place on Facebook …

Facebook Commerce Ecosphere (Infographic) Continue Reading

When people talk about f-commerce – Facebook-enhanced retail – what typically comes to mind is the f-store, the Facebook store.  If might be a faux-store – a ‘fake’ store(front) that doesn’t actually support transactions, but simply drives traffic to a web-store.  Or it might be a fan-store, selling a limited number of fan-first/fan-exclusive products with …

Facebook Commerce Beyond The f-Store: 20 Notable Examples Continue Reading

Our web and twitter alerts for “f-commerce” have gone berserk over the last few days, overflowing our feed boxes.  So here’s the latest on who’s saying what in the fabulous world of f-commerce… Ruth Mortimer: Marketing Week “Brands must believe the f-commerce hype” (Why? 1: We live in a world where instant gratification and f-commerce brings …

Facebook Commerce Buzz Roundup: Quotes Presentations Videos Continue Reading

Want to know who’s doing what, and with which technology partner in the fabulous world of f-commerce? Then look no further. Here are the top (most liked) 50 e-commerce enabled Facebook pages and the store solutions they are using – as captured by f-commerce consultant Steven Hall, from 150 hours of sleuthing with his research team (and then a …

Top 50 Facebook Stores and Solutions Continue Reading

What does social commerce hold for us in 2011? As aficionados of the Hitchhiker’s Guide to the Galaxy will attest, the evolution of things –  including civilizations – involves passing through three key stages: ‘The History of every major Galactic Civilization tends to pass through three distinct and recognizable phases, those of Survival, Inquiry and Sophistication, …

Roundup of Social Commerce Predictions: Phase 3 (Sophistication) Continue Reading