Archive | Uncategorized RSS feed for this section

How to Sell $30,000 of Wine on Facebook

Lot of talk, not many numbers – sums up the state of f-commerce (Facebook e-commerce) right now.  So it’s refreshing that VendorShop Social, a Facebook e-commerce app provider has released some top line sales figures for one of its clients; Australian online wine merchant, Winestore.com.au, sold $30K (AUS) of goods via its Facebook fan-store over [...]

Rules for the Revolution: Interview with Fashism Founder, Brooke Moreland

Social Commerce Today is starting a new series titled “Rules for the Revolution,” which consists of interviews with entrepreneurs that we refer to as social commerce “revolutionaries.” Without question, there is a revolution taking place at the intersection of social media and e-commerce and these individuals are leading the charge. Today’s inaugural installment is with [...]

Speed Summary & Download | 360i Report on Facebook Commerce [Report]

Here’s quick 8-point speed summary of the latest report on f-commerce, entitled Facebook Commerce just out from digital agency 360i.  The full report can be viewed and downloaded below. It’s a nice introduction to f-commerce – and makes some good points. We especially like the idea that f-commerce should be about “value exchange” – i.e. [...]

The Fonz on Social Skis? Walmart’s $300m+ social commerce investment

So Walmart, the world’s largest retailer has decided to vote for social commerce with its wallet.  $300m for a social media startup to combine social media, shopping and mobile.  The startup in question, Kosmix (Wiki entry), is right now in the business of ‘taming social media overload’ by tracking, filtering and re-publishing quality social media content (RightHealth, TweetBeat), and the team [...]