The 3Cs of Social Commerce

Just a thought – inspired by the Optaros ecommerce playbook.
- Content: Social media tools to help shoppers choose
- Commerce: Social media tools to help shopper buy
- Community: Social media tools to help shoppers learn

Just a thought – inspired by the Optaros ecommerce playbook.
Five A’s of social media:
1. Attention
2. Attraction
3. Affinity
4. Audience
5. Action