Tag Archives: Universal Pictures

Milyoni Lands $11m Funding for Pay-Per-View Facebook Fan Experiences: Will it Work?

Milyoni, the social commerce solution provider for the entertainment industry has just secured $11 million in Series B financing led by Oak Investment Partners, with participation from existing investors ATA Ventures and Thomvest Ventures. Milyoni specialises in ‘social entertainment’, adding pay-per-view video streaming functionality to Facebook pages of movies, TV shows, bands and sports teams.  This allows entertainment [...]

Universal Pictures Uses Facebook Game to Promote Tower Heist Movie [screenshots]

I love heist movies. My list of top films include everything from the 1967 western starring John Wayne and Kirk Douglas, The War Wagon, to Ocean’s Eleven, The Italian Job and even Kelly’s Heroes. The latest in this genre, Universal Pictures’ recent release, Tower Heist, has incorporated f-commerce as part of its promotional efforts using [...]