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Tagged: Heinz

  • ball_cupcakes 6
    • in Social
    • — 21 Dec, 2012

    Social Commerce by Definition, a Cupcake or a Bouncing Ball?

    Chirpify CEO Chris Teso recently weighed in on the social commerce debate by sharing his definition of the term. (Just for the record Chirpify is a social commerce and payments[...]

    Read more
    heinz_feature 11
    • in Economics · Insights · Social
    • — 21 Feb, 2012

    What to Expect from F-Commerce: 1 Sale Per 8 Fans and 700 Sales / Week Say Heinz

    4 weeks, 2127 sales – 1 sale per 8 fans – and a 200% (32,810) increase in Facebook ‘Likes’. That’s what the Heinz temporary popup gift-shop on the brand’s UK[...]

    Read more
  • bbc 1
    • in Social
    • — 30 Dec, 2011

    BBC News report on F-Commerce Showcasing Heinz

    Here’s a short BBC video news report on f-commerce, showcasing the Heinz fan-store selling personalised Get Well soup. As Robin Grant, global managing director from the agency We Are Social behind[...]

    Read more
    HeinzHeader 10
    • in Social
    • — 6 Oct, 2011

    Pop-Up Facebook Fan-Store Sells Personalised Heinz Soup [Screenshots]

    So Ketchup King Heinz has thrown up a Pop-Up Fan-Store in Facebook selling personalised cans of Heinz soup to UK Heinz fans. The pop-up store allows Heinz fans (and-only fans)[...]

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  • Heinz 16
    • in Social
    • — 8 Mar, 2011

    F-commerce: Heinz innovates with new ‘tryvertising’ f-store [screenshots]

    It’s interesting and mildly ironic that with so many prestige brands jumping on the f-commerce (Facebook e-commerce) train that it is a grocery brand, Heinz ketchup, showing the world (in[...]

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