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Tagged: Gap

  • thefan 2
    • in Social
    • — 21 Feb, 2012

    E-Commerce Experts Bustos & Gerten on F-Commerce – #Fail or Fan-tastic?

    So two e-commerce experts, Get Elastic‘s Linda Bustos and 8thBridge‘s Wade Gerten, have weighed in on the news and ensuing debate that a number of brands including JC Penney, Gamestop, Nordstrom and GAP are shutting up shop on[...]

    Read more
    elephant-and-the-blind-man 8
    • in Social
    • — 20 Feb, 2012

    F-Commerce Future: Bulls, Bears, Fans or Five Blind Men and an Elephant

    Last week, an article on financial news site Bloomberg.com took a derogatory tone when it reported on the future of f-commerce. Its case was built based on the number of[...]

    Read more
  • groupon-customers 2
    • in Social
    • — 4 Nov, 2011

    Social Commerce Platform Overview: Groupon – Lucrative or Loss-Leader?

    According to Wikipedia, Groupon – a portmanteau derived from “group coupon” – is a daily deal website that features heavily discounted gift certificates usable at local or national companies. The[...]

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    Gap@Groupon | Commentary Roundup 6
    • in Social
    • — 31 Aug, 2010

    Gap@Groupon | Commentary Roundup

    The web is still digesting last week’s Gap social commerce promotion that generated $11m sales in one day. Hosted on the group buy Groupon platform, the “$25 for a $50 certificate” is one[...]

    Read more
  • Summer of Social Commerce Love | Gap with Groupon, Target with Gilt 9
    • in Social
    • — 21 Aug, 2010

    Summer of Social Commerce Love | Gap with Groupon, Target with Gilt

    So it’s the season of social commerce love – brands and social commerce platforms in all sorts of exotic combinations. Hot on the heels of Gap’s promotional affair with Foursquare/Twitter/Facebook,[...]

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