Make-up & Making up: Estée Lauder’s New Social Shop & Why Your Relationship Status Matters
BeautyAmazon has done it, Levi’s has done it, now beauty giant Estée Lauder has done it – integrating their e-commerce site with Facebook to personalise and socialise the shopping experience. Not on their main site mind you – but for their hip makeup artist brand Smashbox that they purchased last year. Login to with Facebook, and get [...]