What’s Your Brand Value? Facebook Knows Says Booz&Co.
Measuring brand value has always been something of a dark art, says a Booz&Co article. Now, there is a new, easy way to make that determination using an unlikely source,[...]
Measuring brand value has always been something of a dark art, says a Booz&Co article. Now, there is a new, easy way to make that determination using an unlikely source,[...]
Several months ago, we reported that Coca-cola was deploying real life Facebook like machines as an event marketing tool, in a similar way to the current trend for car manufacturers[...]
Warren Buffet “If you lose money for the firm I will be understanding. If you lose reputation I will be ruthless.” Course Deck on Reputation Management and Social Media [Download]May 16, 2013
Post-PC Era by the Numbers: List of Top Post-PC StatsMay 14, 2013
World’s Third Largest Retailer, Tesco Launches New Social Commerce Wine SiteMay 9, 2013
Chief Dodo Ballmer: What Social Commerce Can Learn from Windows 8May 8, 2013