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Subscription Commerce | The Infographic

1
  • by Paul Marsden
  • in Infographics · Social
  • — 16 Sep, 2011

It’s Friday, so it’s infographic time – and here’s a succinct infographic on the hot trend of subscription commerce clubs (#subcom), where brand or category fans can sign up to receive regular surprise boxes of new products and samples in the mail – ranging from shoes to t-shirts, to jewellery and underwear.

The insights and stats are informed by the high profile blog post last month on the trend by Sean Percival, and produced by kissmetrics customer feedback tool.

 

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— Paul Marsden

Psychologist specialising in consumer psychology, innovation and technology. Author, speaker and researcher for consumer brands, technology companies and marketing agencies.

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