Social Commerce / Beyond Transactions

Jun 28, 2010 1 Comment by Paul Marsden

Here’s our new presentation deck presented at an agency event last week, “Social Commerce | Beyond Transactions“. It’s a short deck on emerging trends in social commerce, with a focus on moving beyond transactions and towards relationships. There are two embedded videos, also posted below incase the SlideShare embed function is not working.  The deck can be downloaded at SlideShare.

Feedback and discussion welcome!

Brands covered include Starbucks, Levi’s Diesel, Apple, P&G, Disney, Kenmore, Domino’s.

Social Commerce | Beyond Transactions

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Paul Marsden

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Digital marketer, author and researcher

One Response to “Social Commerce / Beyond Transactions”

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    Tweets that mention Social Commerce / Beyond Transactions | Social Commerce Today -- Topsy.com says:
    June 28, 2010 at 10:51 pm

    [...] This post was mentioned on Twitter by Paul Marsden, Ernie Schell and SysIQ Inc, akvederis. akvederis said: Social Commerce / Beyond Transactions http://bit.ly/d4WaUA [...]

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Social Commerce Defined

Social commerce: Selling with social media - the use of social media in the context of e-commerce.

Full Wikipedia definition: "Social commerce is a subset of electronic commerce that involves using social media, online media that supports social interaction and user contributions, to assist in the online buying and selling of products and services".

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