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Category: Insights

  • cats_ 4
    • in Insights · Social
    • — 28 Feb, 2013

    10 Ways The Insurance Industry Could Drive Sales with Social Media

    The insurance market has been somewhat of a laggard in integrating social technology into its value proposition.  If the online advice is anything to go on, it seems to revolve[...]

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    magazinevoce 0
    • in Insights · Social
    • — 25 Feb, 2013

    Curated Social Commerce: What Zumba Could Learn from Brazilian Retail Giant Magazine Luiza (Video)

    Looking for social commerce inspiration?  Here’s an interesting initiative from Magazine Luiza, Brazil’s 4th largest retailer , that builds on the curated commerce trend. Last year and bucking the trend of[...]

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  • DPOS 0
    • in Insights · Retail · Social
    • — 19 Feb, 2013

    Digital Point of Sale: Bringing Social to the Store (Report – Free Download)

    Today at Syzygy (German creative digital agency for digital marketing and brand communication) we’ve just published our latest digital innovation report – on digital point of sale; covering opportunities and best[...]

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    future-of-social-commerce 0
    • in Insights · Social
    • — 7 Feb, 2013

    The Two Big Opportunities in Social Commerce [Presentation]

    So here’s a great presentation from Business Insider’s Henry Blodget on the future of social commerce. Most incisive deck we’ve seen for a while. Lot’s of great stats – and[...]

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  • lpm 2
    • in Insights · Social
    • — 28 Nov, 2012

    What’s Your Brand LPM? The ‘Likes Per Million’ Metric & Benchmarking from Booz&Co

    Consultants Booz&Co have provided some new benchmark data, along with a short 90 second video, using their new socially powered brand strength indicator LPM  – Likes per $Million Revenue. The idea[...]

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    milyoni-moontoast 2
    • in Insights
    • — 21 Nov, 2012

    If it doesn’t have a Face, it shouldn’t be on Facebook – Insights from Universal Music

    Here’s a simple rule of thumb from The Social Commerce Handbook; If it doesn’t have a face it shouldn’t be on Facebook. Why? Because people use Facebook (and social media[...]

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