http://socialcommercetoday.com/fab-com-attributes-growth-spurt-to-product-social-media-and-advertising/ with Digital Innovation Today Fri, 17 May 2013 03:52:33 +0000 hourly 1 http://wordpress.org/?v=3.5.1 http://socialcommercetoday.com/fab-com-attributes-growth-spurt-to-product-social-media-and-advertising/#comment-18091 Articles worth reading | Fashion goes Digital Tue, 21 Feb 2012 12:41:13 +0000 http://socialcommercetoday.com/?p=15353#comment-18091 [...] Fast grow­ing flash sales — When you think of up-and-coming social com­merce sites, Pin­ter­est may top the leader­board, but the fast-paced growth of Fab.com means that it should not be far behind. The site, which started as social net­work for gay and les­bian users, has mor­phed into a social com­merce flash sales giant that has gained a large fol­low­ing – 2 mil­lion users in just seven months. In a pre­sen­ta­tion at Busi­ness Insider’s Social Com­merce Sum­mit 2012 held last week, Sheezan Bakali, direc­tor of mar­ket­ing for Fab, said that the secret to the company’s suc­cess is based on three ele­ments: Prod­uct, Social Media and Strate­gic Adver­tis­ing. Read arti­cle here. [...]

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