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WORLD’S FIRST TWEET SHOP OPENS IN LONDON

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  • by Paul Marsden
  • in
  • — 25 Sep, 2012

WORLD’S FIRST TWEET SHOP OPENS IN LONDON

The world’s first high-street shop where customers pay by Tweet instead of money has opened in central London today. The Tweet Shop is a standalone retail outlet from leading food manufacturer Kellogg’s and is being used to mark the cereal maker’s move into the savoury crisps market to launch its Special K Cracker Crisps range.

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— Paul Marsden

Psychologist specialising in consumer psychology, innovation and technology. Author, speaker and researcher for consumer brands, technology companies and marketing agencies.

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