with Digital Innovation Today
This post builds on my colleague Paul Marsden’s excellent treatise on the second annual Social Commerce IQ report of 25 top retailers published by social commerce platform provider 8thBridge. In his[...]
The IBM Smarter Commerce benchmark study aside, retailers are finding meaningful ways to use social media, even if it isn’t always to sell directly. “[W]eb merchants view social media more[...]
Pizza Hut Canada recently gave away a limited number of bottles of a new fragrance, which as you might expect, smells like pizza. What literally began as a joke has turned[...]
Sales directly attributed to social media took a deep dive this year compared to 2011 says an IBM Smarter Commerce benchmark report. “Shoppers referred from Social Networks such as Facebook,[...]
Cyber Monday is upon us and, according to the infographic (see below) from marketing company Maxymiser, it has overtaken Black Friday in the total number of shoppers: 122.9 million versus[...]
When Charles Dickens wrote “A Christmas Carol” in 1843, he was driven as much by financial desperation as inspiration. Dickens wrote and published the classic tale to pay off crippling[...]
Speed Summary: FT 2013 Special Report on the Connected BusinessMay 22, 2013
The Social Commerce Opportunity for Yahoo’s Tumblr – it’s called EtsyMay 20, 2013
Warren Buffet “If you lose money for the firm I will be understanding. If you lose reputation I will be ruthless.” [Presentation]May 16, 2013
Post-PC Era by the Numbers: List of Top Post-PC StatsMay 14, 2013
