with Digital Innovation Today
For consumers, Facebook’s Like button is a pathway to getting discounts, promotions and special offers. Marketers have a more narcissistic view, according to a new study. To paraphrase actor Sally[...]
Klout, which bills itself as the “standard for influence,” just released a list of the season’s 10 most influential retailers based on their Klout score. Topping the list is Amazon, followed[...]
Incentives have always been a marketing scheme designed to attract customers and build long-term value. UK-based holding company, Tragus Group, the owner of restaurant brands like Strada, Bella Italia and[...]
Measuring brand value has always been something of a dark art, says a Booz&Co article. Now, there is a new, easy way to make that determination using an unlikely source,[...]
You have probably seen apps on websites that allow users to design their own car, virtually try on clothes or select fabrics for covering furniture. Shoe retailer Converse is bringing[...]
Last week, travel industry loyalty program software provider ezRez Software acquired San Francisco-based startup Topquest. That would be of little interest, except that the acquisition means the use of social[...]
Warren Buffet “If you lose money for the firm I will be understanding. If you lose reputation I will be ruthless.” Course Deck on Reputation Management and Social Media [Download]May 16, 2013
Post-PC Era by the Numbers: List of Top Post-PC StatsMay 14, 2013
World’s Third Largest Retailer, Tesco Launches New Social Commerce Wine SiteMay 9, 2013
Chief Dodo Ballmer: What Social Commerce Can Learn from Windows 8May 8, 2013
