Paul Marsden | Social Commerce Today

Top 50 Facebook Stores, Top 20 Facebook Store Solutions

// Update – Head Over to The Facebook Commerce Industry Directory for uptodate listings of Facebook commerce software and solution providers // Want to know who’s doing what, and with which technology partner in the fabulous world of f-commerce? Then look no further. Here are [...]
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Posted by: Paul Marsden Posted on: Mar 8 2011

F-commerce: Heinz innovates with new ‘tryvertising’ f-store [screenshots]

It’s interesting and mildly ironic that with so many prestige brands jumping on the f-commerce (Facebook e-commerce) train that it is a grocery brand, Heinz ketchup, showing the world (in our opinion) how smart f-commerce is done. Heinz has opened up a pop-up ‘tryvertising’ f-store [...]
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Posted by: Paul Marsden Posted on: Mar 7 2011

F-Commerce: A First Infographic [Image]

Digital agency CreativeFeed has produced a first infographic for the emerging field of f-commerce (Facebook commerce). With brands as diverse as Heinz ketchup, Barneys New York and Coke all launching f-stores – there will surely be more f-commerce infographics to emerge.
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Nothing So Practical as Good Theory 3 | James Poulter on Social Commerce

Next up in our series of “There’s Nothing so Practical as Good Theory”; a speed summary of February’s social media week (London) session on social commerce by James Poulter (@jamespoulter), thought leader and digital consultant for Lexis PR. Entitled Social Commerce: Welcome to the Reputation [...]
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Nothing So Practical as Good Theory 2 | Altimeter's Lora Cecere on Social Commerce

Next up in our series of “There’s Nothing so Practical as Good Theory”; a speed summary of February’s social commerce webinar by Lora Cecere and Jeremiah Owyang from the Altimeter Group. The webinar itself, which you’ll also find below, is a distillation of research conducted [...]
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Nothing So Practical as Good Theory | Syzygy's Mark Ellis on Social Commerce

With social commerce innovation coming thick and fast, it’s sometimes easy to get caught up with the executional aspects of social commerce – who’s do what in terms of adding a social layer to retail or adding a retail layer to social… However, execution without [...]
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From Walls to Malls: F-Commerce Evolves as the F-Mall Opens [Screenshots]

The first ‘social shopping mall‘ on Facebook has opened its doors - and it’s run by Payvment, the leading f-commerce payment solutions provider. Since its inception in 2009, Payvment has signed up around 50,000 independent retailers, who can create retail storefronts on Facebook – all powered via PayPal [...]
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Social Web & Social Commerce Stats from Econsultancy

The latest Global Internet Statistics Compendium is available from Econsultancy, the useful curated reference tome of third party data for planning, business case development and selling, including some useful stats on the social web and social commerce. The report can be accessed here, but here’s [...]
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Speed Summary | The Key to Happiness is Excitement for the Future: Econsultancy Future Trends Report

Econsultancy has published it’s Future Trends report, a 147 page deck of inspiration and innovation – smartly put together by New Media Age columnist and digital media consultant Neil Perkin. Members can access the report here, but here’s our speed summary. Top, top-line – Three [...]
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Oh là là… French retail gets serious about f-commerce with La Redoute [Screenshots]

PPR, one of France’s largest retail and luxury groups (Gucci, YSL, Boucheron, Puma, Fnac…) has opened a full Facebook store in France for the new collection of its European catalogue and retail chain La Redoute. Powered by Boosket software, the La Redoute f-store has an integrated PayPal checkout [...]
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