If social commerce is a Unicorn, there are a lot of Unicorns in China
So social commerce is a unicorn, a beautiful but imaginary idea; or that’s the headline finding of a brilliant (free) report is just out by Monetate on social commerce – with[...]
23 Search results for: "tuangou"
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Pepsi’s Social Commerce: Selling in Social or Selling Socially?
Post your promotions and promoted products in social media? Check. Use social plugins on your online store? Check. So you’re doing social commerce, selling with social technology? Don’t be too[...]
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Is social commerce worth the investment?
There’s a useful post over at econsultancy by Eric Abensur of cloud-based commerce company Venda, that asks a simple, but very pertinent question, is social commerce worth the investment? The[...]
CEO Resignation Letter from Groupon’s Andrew Mason
The idea was good. Take a proven social shopping model successful Asia, Tuangou, and adapt it for Western consumer. And for a while, the Groupon online spin on team-buying was[...]
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10 Ways The Insurance Industry Could Drive Sales with Social Media
The insurance market has been somewhat of a laggard in integrating social technology into its value proposition. If the online advice is anything to go on, it seems to revolve[...]
Social Commerce and Graph Search: Opportunity to Reinvent Group Buying
What does Facebook’s new “Graph Search” mean for social commerce, the integration of e-commerce with social media? Looking beyond the obvious – Facebook search ads linking to e-commerce sites (search[...]
If social commerce is a Unicorn, there are a lot of Unicorns in ChinaMay 23, 2013
Speed Summary: FT 2013 Special Report on the Connected BusinessMay 22, 2013
The Social Commerce Opportunity for Yahoo’s Tumblr – it’s called EtsyMay 20, 2013
Warren Buffet “If you lose money for the firm I will be understanding. If you lose reputation I will be ruthless.” [Presentation]May 16, 2013
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